Since the early 2000s, the popularity and utilization of digital signage has grown like wildfire, with nearly every industry across the globe adopting the technology in one form or another. While that may read like hyperbole, the numbers are there to back up the claim.
In 2010, the global market for digital signage sat at $5 billion, with the U.S. market alone accounting for $1.6 billion. As of May 2019, Grand View Research predicted the global digital signage market to reach $31.71 billion by 2025, driven predominantly by the retail and healthcare markets.
The question then becomes, “Why the extraordinary, exponential growth?” In short, it’s because digital signage works. Research has proven time and again that digital signage is one of the most cost-effective, high performance advertising and communications solutions on the market — regardless of the industry it’s used in.
Read our white paper to learn about the few ways that leading healthcare facilities are utilizing digital signage.